Online Marketing – Ask
Ask's Website crawler is our Web-indexing robot (or crawler/spider). The crawler collects documents from the Web to build the ever-expanding index for our advanced search functionality at Ask and other Websites that license the proprietary Ask search technology. Ask search technology is unique from any other search technology because it analyses the Web as it actually exists, in subject-specific communities.
When we're discussing SEO factors for Ask this includes:
- The crawler goes to a Web address (URL) and downloads the HTML page.
- The crawler follows hyperlinks from the pages, which are URLs on the same site or on different sites.
- The crawler adds new URLs to its list of URLs to be crawled. It continually repeats this function, discovering new URLs, following links, and downloading them.
- The crawler excludes some URLs if it has downloaded a sufficient number from the Website or if it appears that the URL might be a duplicate of another URL already downloaded.
- The files of crawled URLs are then built into a search catalog. These URL's are displayed as part of search results on the site powered by Ask's search technology when a relevant match is made.
Ask's ExpertRank algorithm provides relevant search results by identifying the most authoritative sites on the Web. With Ask search technology, it's not just about who's biggest, it's about who is best. Asks ExpertRank algorithm goes beyond link popularity (which ranks pages based on the sheer volume of links pointing to a particular page) to determine popularity among pages considered to be experts on the topic of your search. This is known as subject-specific popularity.
Contact us to further discuss your requirements. Our Consultants will then be able to provide you with tailored advice and a custom quote to suit your needs, budget and ideals.
























